Brian Lindamood

electric vehicle

What GM’s Big EV Announcement Means for Energy Utilities

General Motors shocked both the auto industry and the energy industry last month with a major announcement that will drive the future of transportation: The automaker wants to end production of diesel- and gasoline-powered vehicles by 2035 and electrify its entire lineup of cars, trucks and SUVs.  The move will certainly shift EV adoption into high gear faster than previously expected. GM’s …

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What’s on Customers’ Minds? Top Content Topics for 2020

It would be impossible to count the ways that 2020 defied expectations. However, one lesson learned during this unprecedented year should not come as a surprise: customer engagement was more important than ever.

Questline deploys millions of content marketing messages each year on behalf of energy utilities. This gives us unique insight into the topics that customers care about. Let’s look back at the popular content from this most unexpected year, to see what was on utility customers’ minds in 2020.